Welcome to Lulu's World

Quintessentially British, Lulu Guinness is an iconic handbag brand with a legacy-making heritage - as the originator of witty, playful bags to place proudly on the table, not on the floor. Founded in 1989, when the then 29-year-old Lulu created a forward-thinking briefcase for women, the brand’s intentions have always been to be slightly outré and push boundaries.

Our Story

"I liked the idea of creating a bag that made you do a double take…I wanted to create surprising pieces.” ‌Lulu Guinness


Driven by her own style - vintage-inspired and ladylike, with a tongue-in-cheek twist - Lulu began creating the hand-held treasures that made her name. Her first foray was a basket of red roses. Her most famous? The distinctive Dali-esque Lips Clutch that remains the brand’s most recognisable accessory, transporting the Surrealist art movement into mainstream popular culture.

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What We Do Best

Bold, individual, witty…bags with personality run deep in the Lulu Guinness DNA. We do classic handbags, with a signature Lulu twist, colourful cross-bodies for girls-in-a-hurry and playful totes inspired by knitting bags! Not forgetting our fondness for a night out - you’ll need a collectable clutch for that. Just try not to stay out all night.