Terms and conditions



Enjoy up to 60% off selected lines for a limited time only. While stocks last. Valid on luluguinness.com only. Lulu Guinness reserves the right to withdraw or alter the details of this offer at any time. Cannot be combined with other offers or discounts.



Updated 21st May 2020: Goods supplied from the Site are supplied by Lulu Guinness Limited, a company registered in the UK under number 12574453 (England) whose registered head office address is at Lulu Guinness Limited, of 25 Farringdon Street, London, England, EC4A 4AB. Lulu Guinness Limited ("Lulu Guinness Limited" "we" "us") website(s) (our "Site" or "Sites") and related services are made available to you pursuant to the following Terms of Use & Service and any other rules posted on our Sites (collectively, the "TOS").

Please read the TOS carefully before placing any orders on www.luluguinness.com. We recommend you should keep a copy of the TOS for future reference. In particular, we wish to draw your attention to our policies relating to the terms of purchase within the TOS and our Privacy Policy.

If you are under 16, you must let your parent or guardian know about Lulu Guinness Limited's Privacy Policy before you register to use this Site or any of this Site's services. We reserve the right however to only accept orders from those over 18. We may modify the TOS from time to time. Please read the TOS and check back often.

If you do not agree to any change to the TOS, then you must immediately stop using the Site. Any changes made after you have placed an order will not affect that order however, unless we are required to make the change by law.



To use some of the services or features made available to you on this site, you will need to register. When you register, you are required to provide information about yourself that is true, accurate, current and complete in all respects. Should any of your registration information change, customers can change their personal information in the My Account section. You may also want to view our Privacy Policy. We may change registration requirements from time to time.



In order to make purchases through the site, you will be requested to register and provide your personal details. In particular, customers must provide their real name, phone number, e-mail address and other requested information as indicated.

Furthermore, when ordering items, you will be required to provide payment details and you represent and warrant that the payment details you provide on ordering are both valid and correct and you confirm that either you are the person referred to in the billing information provided, or that you have permission from the card holder.

The site is available only to individuals and others who meet the Lulu Guinness Limited terms of eligibility, who have been issued a valid credit card by a bank acceptable to Lulu Guinness Limited, whose applications are acceptable to Lulu Guinness Limited and who have authorised Lulu Guinness Limited to process a charge or charges on their credit card in the amount of the total purchase price for the merchandise.

Lulu Guinness Limited reserves the right to restrict multiple quantities of an item being shipped to any one customer or postal address. By making an offer to purchase merchandise, you expressly authorise us to perform credit checks and, where Lulu Guinness Limited feels necessary, to transmit or to obtain information (including any updated information) about you to or from third parties from time to time, including but not limited to your credit-card number or credit reports (including credit reports for your spouse if you reside in a community property jurisdiction), to authenticate your identity, to validate your credit card, to obtain an initial credit card authorisation and to authorise individual purchase transactions.

Furthermore, you agree that we may use Personal information provided by you in order to conduct appropriate anti fraud checks. Personal Information that you provide may be disclosed to a credit reference or fraud prevention agency, which may keep a record of that information. Please refer to our Privacy Policy for further information about how we use your data.



All orders are subject to acceptance and availability. Lulu Guinness Limited offers products for sale that are in stock and available for dispatch from our distribution centre. If certain items are not in stock, you may be invited to register your email address for notification of arrival of the selected merchandise not held in stock. If you have registered your email address for notification of the arrival of a specific product featured on our Site, we will attempt to notify you by email within 48 hours of the product becoming available on the Site.

Please note that on occasion certain products that are in particularly high demand will sell out during this period. Please note that items in your shopping basket are not reserved and may be purchased by other customers.



Prices shown on the Site are in GBP and are inclusive of VAT at the applicable rate. All prices and offers remain valid as advertised from time to time. The GBP price of a product displayed on the Site at the time the order is accepted will be honoured, except in cases of patent error.

Product prices are set at the beginning of each season using existing currency exchange rates. These prices are subject to change if the applicable currency exchange rate changes before your order is accepted or the items are subject to markdowns at any time during the selling period.

Customers choosing a delivery address outside the UK or EU will be charged by Lulu Guinness Limited for the product and shipping only and additional import duty or tax costs may apply on delivery. Additional costs will be invoiced to you directly from DHL or an import broker appointed by you. We recommend you contact your local customs authority to determine a landed cost price prior to purchase completion. Customers choosing a delivery address in the USA or Canada will be directed to the USD site. If you are a customer whose credit card is not denominated in GBP, the final price will be calculated in accordance with the applicable exchange rate on the day your credit card company processes the transaction.

If Lulu Guinness stockists are selling items a different price than on www.luluguinness.com, we cannot price match.



All promotions and offers given to the customer (including offers given at check-out via promotion code) are subject to the following terms:

  • Certain items are excluded from all promotions and discounts.
  • The offers are only available on full price items and cannot be used in conjunction with any other offer or promotion.
  • Each promotion code is only valid for one transaction per customer and cannot be used on multiple accounts.
  • Lulu Guinness Limited reserves the right to cancel or change any promotion without notice.
  • Offers, promotions or discounts given to customers on www.luluguinness.com are not always replicated in Lulu Guinness stores worldwide and vice versa.
  • Lulu Guinness Limited has no obligation to offer web-only offers to customers in the brand’s stores worldwide.


By purchasing and using your Lulu Guinness gift card, you are agreeing to the terms and conditions listed below. You are also agreeing to consent to the use of processing your personal data as per our privacy policy

Gift card are issue by and remain the property of Lulu Guinness LTD who reserve the right, at any time without notice, to: (a) terminate the scheme; (b) decline to issue Gift Cards; and (c) on reasonable grounds, withdraw or cancel Gift Cards. Additionally, Lulu Guinness LTD reserve the right to alter or amend the conditions of the gift card scheme or these Terms and Conditions. Reasonable grounds include (but are not limited to) (i) any abuse or attempted abuse of the scheme, or (ii) any use or attempted use of a gift card in a manner which is contrary to these terms and conditions, or (iii) any reasonable suspicion of fraud or tampering of a gift card.

Gift cards are only redeemable on the official Lulu Guinness website www.luluguinness.com and www.us.luluguinness.com.

  • If a gift card is lost or stolen it cannot be replaced. Please keep your gift card information safe and treat as you would cash.
  • Any additional cost to an order exceeding the remaining value of the gift card will be paid by the gift card redeemer.
  • Any value remaining on a gift card, may be applied to future purchases until the gift card expiry.
  • Gift cards can only be redeemed in the currency that the gift card is purchased.
  • The gift card is only offered for purchase and use to individuals aged 18 or over.
  • The amount of funds shown on the records of Lulu Guinness LTD shall be deemed the balance on the gift card, unless you can prove to our satisfaction in our sole discretion that there should be a different balance.
  • Gift cards are valid for 12 months from the date of purchase.
  • Gift cards including unused balances automatically expire and become void after 12 months from the date of issue.
  • Gift cards can be purchased using the following payment methods: Visa, Visa Electron, MasterCard, American Express, Delta, and Maestro debit cards, Paypal, Apple Pay.
  • Gift cards can ordered in quantities of £25, £50, £100, £150 and £200.
  • Gift cards are delivered by email to email address used to make the purchase. Your order confirmation will include a link to 'view your gift card' this will then open a unique gift card page which can be printed or shared as a gift.
  • Gift cards cannot be exchanged for cash.
  • There are no additional processing fees.
  • Gift cards can be used online.
  • There are currently no exclusions when using a gift card.
  • Items purchased using a gift card are able to be returned via the original method of purchase (www.luluguinness.com). Full orders purchased with part gift card and part card or cash payment, will be refunded as per the original payment methods and amounts. Orders purchased with part gift card and part card or cash payment and you request a partial return, the refund will usually be repaid to the other payment method rather than the Gift Card. For more information about gift card returns click here.
  • You can cancel a gift card at any time up to 14 calendar days after the day on which you placed your order, provided none of the balance has been spent. To cancel an order, please contact our customer services team here.
  • All provisions of these Terms and Conditions apply to the maximum extent permitted by English Law. If any provision of these Terms and Conditions shall be determined to be unlawful, void, or for any reason unenforceable under applicable law, we may replace those terms with similar terms to the extent enforceable under the applicable law, but the validity and enforceability of any remaining provisions shall not be affected. Our failure to enforce the strict performance of any provision of these Terms and Conditions will not constitute a waiver of our right to subsequently enforce such provision or any other provision of these Terms and Conditions. Gift Cards purchased from any store in the United Kingdom or from the Lulu Guinness website are deemed issued in England and shall governed by English law. This provision does not affect your statutory rights as a consumer.

 Lulu Guinness gift cards can be purchased here



We are unfortunately unable to offer to refund the price difference should you have ordered before the prices were reduced further. If your items are still available, you are welcome to place a new order with the current pricing and return the original order for a refund within 14 days of receipt. For more information on returns please click here.



Once you have made your choice and placed your order with Lulu Guinness Limited, you will receive an email acknowledging the details of your order including your order reference number. This email is neither an acceptance of your order or a proof of purchase, just a confirmation that we have received the order.

Your contract to purchase the items is not complete until we send you an email notifying you that your order has been dispatched to you. The sale contract is therefore concluded in London, England and the language of the contract is English. We reserve the right not to accept your order in the event, for example, that we are unable to obtain authorisation for payment, that the item ordered is out of stock or does not satisfy our quality control standards and is withdrawn, or that you do not meet the eligibility criteria set out within the TOS.

We may also refuse to process, and therefore refuse to accept, a transaction for any reason or refuse service to anyone at any time at our sole discretion. We will not be liable to you or any third party by reason of our withdrawing any merchandise from the Site whether or not that merchandise has been sold; removing, screening or editing any materials or content on the Site; refusing to process a transaction or unwinding or suspending any transaction after processing has begun.



Payment can be made by Visa, Visa Electron, MasterCard, American Express, Delta, and Maestro debit cards and any other methods which may be clearly advertised on the Site from time to time. Payment will be debited and cleared from your account after receipt of your order by Lulu Guinness Limited.

You confirm that the credit/debit card that is being used is yours or that you have been specifically authorised by the owner of the credit/debit card to use it. All credit/debit card holders are subject to validation checks and authorisation by the card issuer. If the issuer of your payment card refuses to authorise payment to Lulu Guinness Limited, we will not be liable for any delay or non-delivery.

We take all reasonable care to make our Site secure. All credit card transactions on this site are processed using Datacash, a secure online payment gateway that encrypts your card details in a secure host environment. We do not store your credit or debit card details on our site, so returning customers will need to enter all card details each time an order is placed.

To help ensure that your shopping experience is safe, simple and secure Lulu Guinness Limited uses Secure Socket Layer (SSL) technology. This encrypts and protects the data you send to us over the internet. If SSL is enabled, when you are on the basket or checkout pages, you will see a padlock at the top of your browser. You will also notice that on the basket or checkout pages the URL location will begin ‘https:’ rather than the standard ‘http:’. This means you are in a secure mode.

Furthermore, we will take all reasonable care, in so far as it is in our power to do so, to keep the details of your order and payment secure, but in the absence of negligence on our part we cannot be held liable for any loss you may suffer if a third party procures unauthorised access to any data you provide when accessing or ordering from the Site.


For further information about the Clearpay terms of service please click here. For all other information visit the Clearpay website h​ere ​for a comprehensive list of FAQs. 



In cooperation with Klarna Bank AB (publ), Sveavägen 46, 111 34 Stockholm, Sweden, we offer you the following payment options. Payment is to be made to Klarna: 

-  Pay Later 30 
-  Pay in 3 instalments 
-  Pay Now 

Further information and Klarna’s user terms you can find here. General information on Klarna can be found here. Your personal data is handled in accordance with applicable data protection law and in accordance with the information in Klarnas privacy statement.  


Lulu Guinness Limited is legally responsible for your order only until it leaves our warehouse. The delivery contract is between you (the customer) and our designated courier service. The courier company insures each purchase during the time it is in transit until it is delivered to your specified delivery address. The courier driver will normally require a signature for any goods delivered. Please note If a delivery has been attempted by the courier company and is unsuccessful, they may deliver to a close neighbour, leave your item in a safe place or leave a calling card and attempt to redeliver the next working day. Failing this, you will be responsible for retrieving the undelivered parcels or arranging a further redelivery. These delivery rules apply to orders you delivered to a recipient who is not you (for example as a gift).

Please note that we aim to dispatch all orders within 72 hours of payment being cleared. But estimated delivery times are to be used as a guide only and commence from the date of dispatch. Lulu Guinness Limited is not responsible for any delays including those caused by destination customs clearance processes. During periods of high volume of orders (e.g. SALE or Christmas) delivery times may be longer.



You can check the current status of your shipment by following the instructions on your dispatch email. You will be directed to the DHL Website where if you enter the tracking number of your shipment you will see its status.  Please wait four hours from receipt of your dispatch email and using the tracking tool.



Items can only be returned by the original purchaser. If you have received a Lulu Guinness product as a gift, you will need to contact the giver for them to return the product.



Goods are faulty if they are received damaged or where a manufacturing fault occurs within 12 months of purchase. Please note that items that are damaged as a result of normal wear and tear are not considered to be faulty. If you would like to exchange a faulty item (instead of obtaining a refund), please be aware that we can only replace it for the same product, subject to availability. Where possible, we will offer to repair faulty items at no charge if within a year of purchase. We will charge for repairs for purchases between 1 and 2 years old. For items that cannot be repaired or the same product is not available, you are entitled to a full refund provided the item is within the 12 month warranty period.



We have made every effort to display as accurately as possible the colours of our products that appear on Lulu Guinness Limited. However, as the colour calibration of computer monitors vary, we cannot guarantee that your monitor's display of any colour will be completely accurate.



You acknowledge and agree that your use of the Site grants you no rights in relation to any copyright, designs,  trademarks and all other Intellectual Property in all material or content supplied as part of the Website, including all HTML and other code contained in this Site. You are permitted to use this material only as expressly authorised by us.

All such Content, including third party trademarks, designs and related Intellectual Property rights mentioned or displayed on this Site are protected by national Intellectual Property and other laws and international treaty provisions. You acknowledge and agree that the material and content contained within the Site is made available for your personal non-commercial use only. Any reproduction or redistribution of the above listed Content is prohibited and may result in civil and criminal penalties. Without limiting the foregoing, copying and use of the above listed materials to any other server, location or support for publication, reproduction or distribution is expressly prohibited. However, you are permitted to make one copy for the purposes of viewing Content for your own personal use.



In addition to the Intellectual Property rights mentioned above, "Content" is defined as any graphics, photographs, including all image rights, sounds, music, video, audio or text on this Site. Lulu Guinness Limited tries to ensure that the information on this site is accurate and complete. Lulu Guinness Limited does not promise that Lulu Guinness Limited's Content is accurate, error-free. Lulu Guinness Limited does not promise that the functional aspects of the Site or Lulu Guinness Limited’s Content will be error free or that this Site, Lulu Guinness Limited Content or the server that makes it available are free of viruses or other harmful components. We always recommend that all users of the Internet ensure they have up to date virus checking software installed.



This Site is for your personal, non-commercial use only. You may not modify, copy, distribute, transmit, display, perform, reproduce, publish, license, commercially exploit, create derivative works from, transfer, or sell any Content, software, products, or services contained within this Site. You may not use this Site, or any of its Content, to further any commercial purpose, including any advertising or advertising revenue generation activity on your own Site.



You agree that you will be personally responsible for your use of this Site and for all of your communication and activity on and pursuant to this Site. If we determine that you are or have been engaged in prohibited activities, were not respectful of other users, or otherwise violated the TOS, we may deny you access to this Site on a temporary or permanent basis.



We may include hyperlinks on this Site to other websites or resources operated by parties other than Lulu Guinness Limited, including advertisers. Lulu Guinness Limited has not reviewed all of the sites linked to its Web Site and is not responsible for the content or accuracy of any off-site pages nor are we responsible for the availability of such external websites or resources, and do not endorse and are not responsible or liable, directly or indirectly, for the privacy practices or the content of such websites, including (without limitation) any advertising, products or other materials or services on or available from such websites or resources, nor for any damage, loss or offence caused or alleged to be caused by, or in connection with, the use of or reliance on any such content, goods or services available on such external websites or resources.



You have certain rights under the law. These include, in England:

  1. That any products you order through this Site will be of satisfactory quality, fit for their intended purpose, and will conform to any description given on this Site;
  2. Certain remedies if a product is defective; and
  3. A right to cancel any order for a product within 14 business days commencing on the day after the date on which you receive it, and receive a full refund even if it is not defective.
  4. Nothing in the TOS is intended to affect these rights. For more information about your rights contact your local Citizens Advice Bureau or Trading Standards Bureau.



While we will use reasonable endeavours to verify the accuracy of any information we place on the Website, we make no warranties, whether express or implied in relation to its accuracy. The Site is provided on an "as is" and "as available" basis without any representation or endorsement made and we make no warranties of any kind, whether express or implied, in relation to the Site, or any transaction that may be conducted on or through the Site including but not limited to, implied warranties of satisfactory quality, fitness for a particular purpose, non-infringement, compatibility, security, accuracy, conditions of completeness, or any implied warranty arising from course of dealing or usage or trade.

We make no warranty that the Site will meet your requirements or will be uninterrupted, timely, secure or error-free, that defects will be corrected, or that the site or the server that makes it available are free of viruses or bugs or represents the full functionality, accuracy or reliability of the materials. We will not be responsible or liable to you for any loss of content or material uploaded or transmitted through the Site.

To the fullest extent permissible under applicable law, we disclaim any and all warranties of any kind, whether express or implied, in relation to the Goods. This does not affect your statutory rights as a consumer. You acknowledge that we cannot guarantee and therefore shall not be in any way responsible for the security or privacy of the Site and any information provided to or taken from the Site by you.

We will not be liable, in contract, tort (including, without limitation, negligence), pre-contract or other representations (other than fraudulent or negligent misrepresentations) or otherwise arising out of or in connection with these Conditions for:

In any case whether or not such losses were within the contemplation of either of us at the date on which the event giving rise to the loss occurred, was suffered or incurred by one of us arising out of or in connection with the provisions of any matter under these Conditions. Nothing in the Conditions shall exclude or limit our liability for death or personal injury resulting from our negligence or that of our servants, agents or employees.



At our request, you agree to compensate us fully, defend us and hold us Lulu Guinness Limited harmless immediately on demand, its officers, directors, agents, affiliates, licensors, and suppliers, from and against all liabilities, claims, expenses, damages and losses, including legal fees, arising from any breach of the TOS by you including the use by any other persons accessing this Site using your Internet account caused by your action or inaction.



You acknowledge and agree that no joint venture, partnership, employment, or agency relationship exists between you and Lulu Guinness Limited as a result of the TOS or your use of this Site. You agree that you may not and will not hold yourself out as a representative, agent, or employee of Lulu Guinness Limited, and we shall not be liable for any representation, act, or omission on your part.



If you breach the TOS and we take no action against you, we will still be entitled to use our rights and remedies in any other situation where you breach the TOS.



The TOS together with all our policies and procedures will be governed by and construed in accordance the relevant United Kingdom law and the relevant courts of the United Kingdom will have exclusive jurisdiction. 

  • Any economic losses (including without limitation loss of revenues, profits, contracts, business or anticipated savings)
  • Any loss of goodwill or reputation
  • Any loss which was not brought to the attention of Lulu Guinness at the time the contract was made or any loss that would be an unforeseeable consequence of a breach of the contract by Lulu Guinness.



All customers with an online account will qualify for Lulu Loyalty. You can create an account here.

Points are earned from online purchases and will be pending for 28 days after the purchase. Any points earned from purchases that are later returned will be deduced from your total points.

Points will not be earned if purchases are made using guest checkout. To ensure you earn points for all purchases make sure to be signed into your online account every time you purchase. Points cannot be added at a later date.

For every £1 spend 1 point is earned.

Points equate to loyalty vouchers. The more points earned the more vouchers gained. Please see here for more information about loyalty vouchers.

Loyalty vouchers will be available for you to spend once you reach the redeemable number of points. Only one Loyalty voucher can be used at a time and cannot be used in conjunction with any other offer. All loyalty vouchers have a minimum spend threshold. For more information, please visit here.

Purchases of gift cards, and purchases made using gift cards do not qualify for points.

Shipping charges are not included in the calculation of points. When redeeming points the shipping charge will not be included. You will still be required to pay for shipping.

Points are valid for 6 months, if you have not spent your accrued points in a 6-month period your point balance will be reset to 0.

Lulu Guinness reserves the right to cancel, withdraw or alter points at any time without notice.

We cannot remove customers from the loyalty programme as this is open to all customers with an online account and loyalty points and status will continue to show on the account page.​ All customers with an account are automatically enrolled into Lulu Loyalty and will receive emails relating to the loyalty programme. Lulu Loyalty emails will include content relating to your points and rewards. You can unsubscribe from the Loyalty programme emails by clicking on the unsubscribe button at the bottom of the emails. Please refer to our Privacy Policy for further information about how we use your data.